Catalina Players

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About

Catalina Players, Tucson

The organization aligns its mission of producing high-quality plays, musical revues, and ethnic plays etc. with the sub-mission of encouraging community participation through its strong and growing outreach program and its choice of materials that will attract a more diverse set of participants. Within the last year, the organization has learned a great deal about the importance of partnerships in reaching out to diverse audiences. For example, with its partnership with the National Association of Women Business Owners and the Tucson Hispanic Chamber of Commerce, the organization has made formal linkages to groups, which can attract participants from specific areas of diversity and plans to integrate more of these relationships into next year’s plan. These activities have added to a long-standing custom of donating one night’s net revenues to a local non-profit, which has generated additional diversity in audiences and has provided tangible community benefit.

Category

Live Theatre